Sam Noble – How to launch or re-launch a brand or product online effectively

It can be very daunting when launching or re-launching a brand or product online and this is something that I can speak from experience on. Prior the launch of Koozai back in May 2011, a lot of hard work and effort went into getting it right first time and I want to share some of our top tips, things to avoid and a list of resources and tools to help you achieve the desired result.