How to rank in the answer box

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Google is a librarian of answers. This talk will help you to understand how you can get your content to be used by Google to appear in an answer box and rank for position 0.

Adrian will demonstrate what works from an SEO perspective for Saga and how a combination of good SEO hygiene factors, competitive research and understanding user intent, has led to many articles beating much stronger topical sites and government sites such as Gov.uk.