Speakers
Kelvin Newman
Chief Cat Herder, BrightonSEO & Strategy Director, SiteVisbility
As well as chief cat herder at BrightonSEO, Kelvin is the presenter of Internet Marketing, the world's most popular marketing podcast in iTunes, Strategy Director at SiteVisibility.
A while ago he wrote 'Becoming a Clockwork Pirate' a free ebook about link building. Kelvin also feels a bit of a tit referring to himself in the third person but that is the convention for these things right?
Fili Wiese
Founder at blackpixels
Fili Wiese is one of the founders of and a webdeveloper at blackpixels in Berlin (Germany), in addition to being the Head of SEO at Netlead (also in Berlin).
Before moving to Berlin, Fili tackled for seven years Web Spam as a Search Quality Analyst and Click Spam as a Senior Support Engineer at Google in Dublin (Ireland).
Jonas Weber
Consultant at webhelps!
After working for Google's Search Quality Team in Dublin, Ireland, Jonas Weber co-founded webhelps! Online Marketing GmbH. The company focuses on strategic and technical SEO-Consulting. In addition to Google, Jonas has worked for German Aviation Group Lufthansa, where he focussed on Web Usability and Testing.
He also was employed for the Bertelsmann Group as an Online Marketing Manager. Jonas holds a master in business administration.
Alfredo Pulvirenti
SEO team leader at StepStone Group
Alfredo leads the SEO efforts at StepStone, the largest jobboard in Europe, taking care of traffic and conversions.
Before, he was a Search Quality Strategist at Google, focusing on the quality of the organic index and webmaster outreach.
Hannah Smith
SEO Consultant at Distilled
Hannah spent 7 years working in Offline Marketing until her fairy godmother told her that the internet was the future - not one to ignore such sage advice Hannah made the switch to online.
At Distilled she manages a team of SEOs and implements technical and link building projects. She's also an SEOmoz Associate, and blogger for State of Search and SEO Chicks.
Paul Madden
Partner at Manual Link Building
As a former full time spammer Paul is known for his ability to scale and use data to gain an advantage.
Now as a partner in Manuallinkbuilding Paul is ideally placed to give insight into the world of links.
Dixon Jones
Marketing Director at Majestic SEO
Dixon Jones became the Marketing Director of the world’s largest link analysis engine, Majestic SEO, in 2009, transforming the SE industry by providing link intelligence on a scale not previously open to the industry.
Bringing the technology to the search marketing industry has resulted in two best SEO Technology awards and a user base of thousands from WordTracker to Microsoft. Dixon was awarded the 2012 SEO Personality of the Year.
Dave Coplin
Chief Envisioning Officer at Microsoft
Since joining Microsoft in 2005, Dave Coplin has worked across a wide range of sectors and customers, providing strategic advice and guidance around the impact of technology on a modern society both at work and in play.
As an established thought leader in the UK and having spent a considerable amount of time in both the public and private sectors providing leadership and guidance around key technology issues like Cloud Computing, Privacy, Big and Open Data, Social Media, Open Government, Advertising and the “consumerisation” of IT, Dave is currently working as the Chief Envisioning Officer for Bing and Microsoft’s UK’s Advertising and On-line business, focusing the spotlight on the power and potential of search and the way it holds the key to society’s effective use of all that technology and the internet has to offer.
Anna Lewis
Digital Marketing Executive, Koozai
Anna is a massive analytics enthusiast from Koozai, with five years’ experience of search marketing, including three years specialism in web analytics. She is always working to get the most from websites; from improving the tracking code to thorough data analysis.
You will find her sharing her knowledge on Koozai, SEO Chicks, Econsultancy, as well as speaking at conferences. If truth be told, she barely stops talking about analytics and has even considered changing her name to Anna Lytics!
Nikki Rae
Managing Director at Future Insight Analytics
Diva at digging for data, with over 10 years experience in digital marketing.
Nikki runs her own analytics company supplying Google Analytics Audits, Fixes, Reports and Training.
She also loves to evangelise on the topic and has spoken at UK and International Conferences.
Danielle Fudge
Head of SEO, Forward3D
Danielle Fudge is Head of SEO and Social Media at Forward3D specialising in creative SEO, content marketing & social media for clients including John Lewis, New Look & Hilton Hotels.
Previously Lead SEO for The Walt Disney Company in Europe, Middle East and Africa, Danielle has abundant experience of enterprise-level SEO for international brands in multiple languages and territories running campaigns for Marvel, Walt Disney Pictures and Walt Disney World, among others as well as co-ordinating SEO for the global re-launch of Disney.com.
Julia Logan a.k.a. IrishWonder
SEO Consultant, CMO at ContentMango
Julia Logan a.k.a. IrishWonder has been practicing SEO since 2000, dealing with both whitehat and blackhat techniques and working in a range of areas from inhouse SEO for companies in different industries to running own affiliate sites.
IrishWonder is an independent SEO consultant at irishwonder.com and CMO for ContentMango.com.
Sharon Flaherty
Head of Content and PR at Confused.com
Sharon is head of content and PR and during her time at Confused.com, has pioneered a brand content strategy with multiple successes.
Her award-winning teams drive exceptional engagement with the brand through content marketing, social media and PR and are always looking at ways to innovate. Previously she was a journalist at the Financial Times Group.
Geoff White
Technology Journalist at Channel 4 News
Geoff White is the technology producer for Channel 4 News - his role is to originate and substantiate stories for the programme and get them on air; sourcing interviewees, locations and filming opportunities.
His exclusives have covered everything from scams in the internet dating industry to security vulnerabilities that allow thieves to steal top-end cars.
Marcus Taylor
Founder of Venture Harbour
Marcus Taylor is an award-winning, young entrepreneur from Oxford with a passion for online business and the music industry.
Day-to-day Marcus runs Venture Harbour, a company that helps brands within the music and entertainment industries grow their businesses online.
Venture Harbour also manages a collection of Marcus' own projects, includingTheMusiciansGuide.co.uk; a website Marcus established at age 16 which has grown to annually help over 300,000 musicians learn new ways to grow their fan base.
Berian Reed
Head of Performance Marketing, Auto Trader
A seasoned digital marketing professional with over 10 years experience.
Previously agency side, now heading up performance marketing for Auto Trader focusing on customer acquisition and retention.
Stefan Hull
Insight Director at Propellernet
Stefan is not a turkey farmer.
Stefan will be presenting along with his colleague Mark, Between them they have more than 15 years' editorial experience (Mark has at least 13 of the 15 years).
Mark Henshall
Insight Director & Content Director at Propellernet
Mark Henshall is Propellernet's Content Director and, up to July 2012, was UK Commissioning Editor for Frommer's, the travel guide people.
Giving shape to ideas, creating personally meaningful stories and delivering an emotional charge - that’s where I come in; I help travellers see the world. And I love doing it, which is why I’ve been in the business for 15 years, as a writer, editor and serial traveller.
Sean Walsh
Head of Social Media at Blueclaw
Currently Head of Social Media at Leeds digital agency Blueclaw having worked client-side and agency with a number of FTSE 100 brands.
Founder and editor of Digital-Football.com - "the leading source on the intersection between football and social media" - Mashable.com.
Nick Rinylo
Head of Search at Creare Communications
Worked in the SEO industry for over 5 years, started the Creare SEO department in 2007 which now currently stands at 60 + employees.
I have project management and strategy experience in managing clients from small SME's to large blue chip firms as well as our own company website.
Alan Ferguson
Web Manager at Central Bedfordshire Council
Alan has worked as Web Manager in local government for 6 years. During this time, he has worked on 3 new website launches as a result of 3 council's merging into 1 as part of local government re-organisation in April 2009.
Prior to life in the public sector, Alan spent the majority of his career as Marketing Manager in the ferry industry, working both in Belfast for Sea Containers (operators of a number of fast ferry services) and the Isle of Man Steam Packet Company.
Whilst working in the Isle of Man, Alan moved into website management after spotting the potential in driving customer traffic online - a theme which has continued in the council.
Lauren Pope
Content, social and PR manager, Energy Forecaster
No, I’m not Lauren Pope from TOWIE, I work in the altogether less glamourous world of energy.
I work for the business energy broker uSwitchforBusiness, where I’ve recently helped to launch a new brand, Business Juice, and a content-focused project, Energy Forecaster, which both aim to get businesses to think differently about gas and electricity. I was previously content editor at the price comparison site uSwitch.com.
Peter Jordan
Product Analytics Lead at Government Digital Service
The connecting thread in what I do is connecting people and information. Pre-digital, I managed conferences, study tours and adult education courses.
Now I work on getting people to the information they need, through understanding intent, digital and search analytics, content strategy, search and social.
Pak Hou Cheung
Content Outreach Specialist at BlueGlassUK
Pak Hou is a content outreach specialist at BlueGlass UK.
Bringing together an expertise in search and social Pak Hou is responsible for content promotion, development and strategy in making sure that each campaign delivered reaches its full potential.
Dara Fitzgerald
Head of Insight at FreshEgg
Dara is Head of Insight for Fresh Egg, responsible for helping clients understand, measure and improve the performance of their businesses online.
Dara has been an advanced user of Google Analytics since 2008, regularly presenting and providing training. He also manages Fresh Egg's Google Analytics Certified Partner (GACP) relationship with Google.
Lexi Mills
Head of Digital at Dynamo
Lexi has six years experience in online marketing and specializes in integrating SEO and Content into every level of PR and Social campaigns.
She has 2.5 years experience doing PR and content at an SEO agency, working on clients in a variety of industries from pet insurance and debt right through to travel websites. She now Heads up Digital for Dynamo PR focusing on web based, ecommerce and technology clients.
Dan Patmore
Search Manager at Argos
Dan Patmore manages SEO and PPC for multi-channel retailer Argos. He been responsible for developing the search strategy as the channels gain increasing exposure throughout the business.
Dan has 9 years marketing experience covering both digital and offline channels.
Samuel Crocker
SEO Director at OMD
Sam manages a growing team of SEO’s, CRO and Content Specialists at OMD UK. As SEO Director Sam focusses on delivering online marketing solutions for enterprise clients, improving OMD’s product and inspiring digital innovation for the agency.
Integrating with other departments has always been a core focus for Sam and the natural evolution of their product has hinged on building a team of technically minded people that understand marketing.”
David Whatley
Managing Director at MiShop.local Ltd.
David Whatley is the founder of MiShop.local Ltd. a specialist local search optimisation and local citation building services for SMEs, SEOs, Digital Agencies, Franchises and National Chains.
With more than a 1000 client locations, he claims to know a bit about local search.
Prior to MiShop.local he worked in a broad range of initiatives with American Express, KPMG Consulting, Atos Origin and as an independent consultant.
Ralf Schwoebel
CEO at Tradebit, Inc.
Ralf first got into eCommerce at the age of 22 when he launched the first internet shopping mall in Germany in 1995. He holds 3-4 presentations a year on eCommerce and SEO related topics at various top industry conferences in both Europe and the US.
As CEO of the company he is also responsible for all traffic generation on tradebit in 4 different languages.
Jochen Mebus
VP Sales Europe & Brazil at Textbroker
Jochen is responsible for Textbroker's Sales and Business Development in all European countries and Brazil. He looks back at a 20+ year career in Sales and Sales Management roles, among others with GE and several online marketplaces.
Jochen is a global-minded person, open for new ideas and keen to bringing across the need for high-quality content of all kinds in today's Online Marketing world.
Matt Roberts
Co-founder, VP Product at Linkdex
Matt began his marketing career in big brand direct marketing agencies 20 years ago.
For the past 9 years he’s trained search marketing teams, worked with brilliant brands, created in-house agency search technology and been an affiliate, before becoming a founding member of the Linkdex team to manage product development and marketing.
Matthew Hendry
Digital Insights Manager at SiteVisibility
Matt works at SiteVisibility as Digital Insights Manager.
He is also completing a PhD on Innovation within digital marketing and teaches on the Digital Marketing module at the University of Brighton.
Richard Falconer
Head of Technical Search at LBi
Richard Falconer is Head of Technical Search at LBi where he leads a team of 9 technical SEO specialists who consult for some of the biggest names on the web; prior to specialising in search, he worked in web design and promoted various successful websites.
Richard takes a strong interest in the scientific workings behind search engine results and applying this understanding to client campaigns, and is often asked to advise on technical issues including strategies, site builds and migrations by LBi teams across the globe.
Richard has previously spoken at major events including SMX Advanced and Affiliates 4U. LBi's Technical Search Team was named the Most Innovative Digital Marketing Team at the Econsultancy Innovation Awards 2011.
Neil Walker
Owner at Quaero Media
Neil has spent the last 13 years in Digital initially agency side with a focus on SEO the past 18 months has been as a consultant for SEO Agencies, PR Companies or Client side rolls.
He blogs for State of Search and has spoken at events such as SMX West, RIMC, SES amoung others, he's also the first person in the UK to perform a conference presentation in rap #dontask.
Alex Moss
Co-Founder & Technical Director at 3 Door Digital
Alex has been working in SEO since 2006. With experience both in-house and agency side, Alex is now Technical Director of 3 Door Digital, a digital agency with offices in Manchester and Tel Aviv.
Alex is also well known for developing WordPress plugins.
Tim Grice
Head of Search at Branded3
With over nine years’ experience in SEO and Search Marketing, Tim is Branded3’s Head of Search, leading the strategy across the agency’s Search offering including SEO, Outreach, Data, Content and Paid Search.
Tim oversees the development of Search strategies for some of the biggest brands in the UK including Ladbrokes, Interflora and Vue Cinemas, helping each campaign deliver significant increases in visibility and ROI.
An influential SEO blogger, Tim has been quoted by industry-leading resources including SEOmoz and Search Engine Land and is regularly invited to speak at the biggest digital marketing conferences including Ad:Tech, Internet World and BrightonSEO.
Tim’s unique insights and creative strategies have helped to establish him as an industry thought leader who’s always at the forefront of Google’s algorithm changes.
Aleyda Solis
International SEO at SEER Interactive
With wide experience in the implementation of International SEO processes Aleyda is an SEO at the International Division of SEER Interactive, SEOmoz Associate and State of Search blogger. She speaks English and French besides Spanish, her native language.
She’s a frequent speaker at SEO conferences and has spoken before at MozCon, SMX London, BrightonSEO, Be-Wizard, Congreso SEO Profesional, among others.
Ade Lewis
Director of SEO and Web at Teapot Creative
Starting out with a one-man-band web design company, Ade stumbled in to SEO 5 years ago when he inadvertently took on an SEO client at a party.
Ade is now the Managing Director at Teapot Creative and heads up their SEO and web design teams. He specialises in helping small to medium sized businesses become successful online.
Kevin Gibbons
Managing Director UK, BlueGlass Interactive
Kevin is the UK Managing Director of BlueGlass Interactive.
Kevin is well-known within the search industry, having been involved in online marketing for the last 10 years and frequently speaks at leading events and writing for digital industry blogs such as Econsultancy and Search Engine Watch.
Alan Cairns
Search and Social Marketing Analyst at BozBoz
Alan Cairns is a journalist and SEO based in Brighton.
Ali White
Marketing Communications Manager at T W White & Sons
I've been heavily involved in the motor industry for 8 years.
With a typical industry return on sales of just 1% we are constantly pro-active on measurement and maximising our marketing budget.
I'd love to say I'm a ninja, but I'm not, I train in Jujitsu.
Jennifer Begg
Digital Media Consultant at live free range
Digital Media Consultant & Trainer by day; campaigner, knitter and Buffy fan by night.
