You can check out this session on September 28, 2018

Speaker

Purna Virji

Purna Virji

Microsoft
@purnavirji

About this Session

Voice search. Chatbots. Digital Assistants. Conversational AI is here to stay in its many forms, and it’s bringing with it a massive change. We see search engines metamorphosing. Customers can choose to engage with your brand in ways that don’t require a website or an app, or even keywords! Marketers will need to adapt their strategies to keep up. Smart marketers know they need leverage advances in AI to make customers’ problems go away- providing relevant, personalized solutions at scale. Focusing on customer experience is good for your customers and your bottom line. Just how should marketers do this? Attend this session to learn an actionable framework for designing conversations that create exceptional customer experiences.

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