You can check out this session on September 13, 2019 at 3:20 pm - Toggl Stage - The Restaurant


Alex Major

Alex Major


About this Session

Simply listing your products on advertising systems like Google or Facebook isn’t automatically going to take your revenue stratospheric. Sorry to burst that bubble. Google Shopping is super smart – sophisticated algorithms doing most of the hard work behind the scenes, it all seems hassle-free to start with.

But scratch a little beyond the surface, and there are bundles of metrics and about a gazillion different ways to experiment. Getting it right, takes a whole lot of data wizardry. We’ve got some of the best brains in the industry optimising our custom bidding algorithms and product feeds, so why not let us guide you through this mathematical minefield?

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