Date Location Price
10am-5:30pm September 7, 2021 Brighton £0 Register

Speakers

Eniola Ogunbanwo

TopCashback

Hannah Johnson

The7Stars

Josh Graham

Airtime Rewards

Helen Southgate

Acceleration Partners Ltd

Sean Sewell

Partnerize

Steven Brown

Moonpull

Nic Yates

Silverbean

Heather Peebles

Reward Gateway

Callum Kennelly

Incubeta NMPi

James Little

TopCashback

Event Sponsors

Affiliate Huddle is a completely free, one-day conference dedicated to affiliate marketing and is back on Tuesday 7th September 2021 at the Brighton Centre.

Affiliate Huddle aims to be an event that shares knowledge, celebrates best practice and creates debate in a relaxed environment. Networking and meeting your peers is as much of the experience as talks delivered by leading experts.

New for 2021! Rekindle some old relationships and build new ones at our new meeting zone. Before the event you’ll be able to see who is attending and book in meetings at our dedicated meeting tables so register today to make sure you don’t miss out before the tables are gone.

Headline  Sponsor

Organised in collaboration with TopCashback

 

More speakers & talks coming soon.

Talk Topics

A Journey Full of Unknowns with Alex Preece

10:40 am | 25 minutes

Alex will tell us how his early years and military career provided the motivation to run the ultra-resilient business he has today. He’ll also take us through Tillo’s rapid scale-up over the past few years, as well as the changes and opportunities presented by the COVID-19 crisis.

Move Fast Without Breaking Things with Rob Davidson

11:05 am | 25 minutes

Ad tech is moving at a faster pace and with increasing complexity than ever before. For publishers and brands, the ability to keep up to date with all the latest developments often means taking huge risks; investing capital into new tech, re-skilling current staff, or acquiring solutions to stay one step ahead.

But thanks to an influx of new technology partners into the affiliate channel, businesses can access cutting-edge marketing solutions on a risk-free performance basis without resource-intensive integrations. By outsourcing innovation to experts in their field, the affiliate channel can supply advertisers and publishers with the ad tech they need, on demand and at speed.

In this session we'll look to identify what's driving this new trend within the affiliate channel, highlight some examples of businesses taking advantage of these solutions, and what it could mean for the future of the wider industry.

Evolution of Affiliates with Hannah Johnson

2:30 pm | 15 minutes

A brief examination of how affiliates has evolved over the last few years and what the opportunities are for the industry to get creative.

Make Your Affiliate Product Feed Work Harder! with Callum Kennelly

2:45 pm | 15 minutes

Quickly becoming a foundation of performance marketing, using a product feed effectively can drastically improve how products are organised and shown to users across channels, and particularly in an Affiliate Network.

We want to show off some of the endless (and exciting) ways in which product feeds can be used to boost performance. External factors, for example, can often have a bigger impact on demand for products than even the most well thought out campaign. By accessing API's to identify and react to trends, we can use automation to feed this back to various channels, like an Affiliate Network, to help publishers make smarter decisions about when and where to promote brands’ products. Crucially, we'll highlight how brands can leverage feed optimisation on a pure CPA model!

What is a Mature Affiliate and Partner Marketing Programme? with Nic Yates

12:00 am | 15 minutes

In 2019, a Forrester Report highlighted that brands with a mature affiliate and partner marketing programme see a competitive advantage and grow 2x faster than those that do not. In this session, Nic Yates will discuss what makes a mature programme and how brands can achieve it.

CLO - One Bold Step for Brands. One Giant Leap for Partnership with Sean Sewell and Josh Graham

3:15 pm | 15 minutes

Omnichannel solutions are not a new topic in the affiliate marketing space, but at least one category doesn’t get the credit it deserves. While it’s widely known that offers and coupons can greatly increase sales, revenue, average order value and even brand loyalty, it’s less understood that card-linking solutions can be a simple way for an advertiser to, not only garner all the benefits of traditional couponing, but create a process that is frictionless for all involved, whilst also gaining access to a great deal of useful consumer insight.

In this fireside session Sean Sewell, Co-Founder and SVP of Sales in EMEA for Partnerize is joined by Josh Graham, Co-Founder and CMO, Airtime Rewards, to discuss how the process of CLO works and the exciting opportunity for transaction based data collection this innovative category is unearthing. Discover how brands are maximising their targeting capabilities and evolving programs with CLO partners to create seamless integrations to reward consumers and generate exceptional results.

A Masterclass in How Diversity Delivers Growth with Florian Gramshammer

4:15 pm | 15 minutes

Showcasing a diverse array of partner types, Impact has the infrastructure to support different payment structures automatically. From affiliate marketing and social sharing to e-commerce-integration, Florian Gramshammer, MD EMEA, Impact will reveal how a variety of online marketing strategies will boost your sales from day one — with minimal work.

Diversity = growth!

Fireside chat with the Publisher Board with Eniola Ogunbanwo

4:30 pm | 15 minutes

More details coming shortly.

State of the Nation Panel moderated by James Little

5:00 pm | 30 minutes

In this panel we chat to some industry veterans about where the affiliate marketing industry is now and how it’s likely to continue to evolve over the years ahead; from new partners to improved tracking and everything in-between. There will also be plenty of time for questions and audience participation.

Register for Affiliate Huddle

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