What I have learnt from launching a chatbot
After various freelance, start-ups and big companies experiences in all areas of marketing, Emilie Reynaud is currently working as an International Project Manager at Ringier, a worldwide media & classifieds powerhouse, where she spent the last years leading the implementation of innovative initiatives within the group.
Since their launch on Messenger in 2016, there’s been little avoiding the topic of chatbot. Around 18 months later, what are the learnings from early adopters and the potential of the technology? What are the pitfalls to avoid and the best practices to ensure a successful service? This talk is designed to give you hands-on […]