9:30 - 4:00 September 12, 2019Brighton £775Register

Your Trainers

Meet your trainer

Chris is the founder of Optus Digital and Under2. Optus Digital is a Digital Marketing Agency and Under2 is an Agency Development Resource company. Both based in London and Manchester. We build a better web.


A well-respected member of the digital marketing community, Shane started his career in SEO before moving onto his true calling, development. Ever the perfectionist, Shane is always striving to build better, faster solutions for clients and partners with cutting-edge skills and tools.

Who should attend this course?

This intermediate course is aimed at technical SEOs or digital marketers who wants to better understand the elements of load time that actually make a difference and how to improve the speed of your clients’, or your own, websites. It will help if you’re comfortable using CPanel and your CMS.

What you'll need to bring along

You will need your laptop and a charger.

Pick a website you know needs speed attention with FTP/Cpanel and CMS access – you will be contacted before the training date and asked to share this with the trainers, to help with workshop planning.

What to expect

If you register for one of our training courses you don’t only get a day of in-depth and practical training from some of the industry’s most respected professionals, you also get a ticket to Europe’s biggest specialist SEO event.

100% Money Back Guarantee

There’s simply no worse feeling than putting aside a day out of the office to go to a training course, handing over your cash and a course failing to live up to your expectations.

We do all we possibly can to make our courses the best you’ve attended but if you ever feel we didn’t live up to your expectations, we’ll give you a total refund, no questions asked.

Course overview

The web is slow, it’s creaking at the seams with its fundamentally antiquated design. Most websites are slow, but this doesn’t have to be the case. We all have the opportunity to make sites load much faster and make the creaky web a better place. It’s down to businesses to make the right partnerships and strategic decisions to speed things up for everyone and this course will set you on your way.

Detailed course outline

In this course, you’ll learn about all of the key areas of web and site speed they don’t teach you in blogs. Understand the elements of load time that actually make a difference and stop using plugins that hurt load times.

  • Why the web is broken and why site speed isn’t the only issue
  • Some of the common site speed myths and how to avoid them
  • How to spot bottlenecks and identify their solution
  • Better understand how fast websites are fundamentally different
  • Spot web development issues BEFORE a client’s site goes live
  • Workshop time for individual site analysis and recommendations

You will learn:

  • A brief history of the web
  • What are the key issues now?
  • What is the future?
  • How do sites make this worse?

Common Site Speed Myths and How to Avoid Them

  • The great speed plugin myth
  • Faster hosting = faster sites?

How to Spot Bottlenecks and Identify the Solution

  • What is a bottleneck?
  • Where can we find them?
  • How do we identify the fix without kicking the can down the road?

How to Spot Web Development Issues BEFORE its too Late

  • What to look for
  • What may not be an issue in dev
  • What to flag to the client early on
  • When to worry
  • What can be fixed and what can’t

Site Speed Workshop

  • Opportunity to discuss burning issues and how to fix them

Listen to Training Taster Podcast


Hear more about the course from our trainer in our taster podcast episode including what it will cover and who should attend.

Register - Brighton Session

Why Train with BrightonSEO

Experts, not Trainers

We won’t waste your time sitting you in front of full time trainers who haven’t got their hands dirty for god knows how long; we get experts from different fields of the industry on board to give you the information they know works, not just the theory of what’s supposed to.

Specific, Detailed and Unique

Most training providers are looking for a course they can run month after month, week after week, so they end up being general and catch-all. Not our courses … they’re more detailed and in-depth than you’ll find anywhere else.

You Drive the Agenda

We don’t drive the agenda, you do. Before each training course, we ask what you want to be taught, and we actually listen. All the workshops we run have been selected because they’re the most commonly requested training subjects useful to you.

Group Sizes

The group sizes are ideal, more than a handful to offer a bit of diversity and substance to the day, but small enough that the training can remain hands-on and personal, making sure all questions are directly answered.

The Perfect Duration

The day runs from 9.30-4.00 to keep it punchy. Any longer than that and it starts to drag, any shorter and you’re not able to properly sink your teeth into what you’re covering. Don’t worry, you’ll also get plenty of breaks to network.

Proper Food & Drink

There’s a couple of coffee breaks, morning and afternoon, and we also provide a proper lunch. That’s right, we’re talking real food with beer and wine rather than soggy sandwiches or mush slopped from a tray.


BrightonSEO is THE ultimate event for anyone wanting to immerse themselves in talks from the leaders in both Search, Content and Influencer Marketing. The training sessions the day before are even more personal, supercharging you up with 1-2-1 coaching and getting under the bonnet with an expert.
John Sadeghipoor

John Sadeghipoor
Global Head of Digital Marketing, FitFlop

So much background information and explanations provided together with clear detailed plans for implementing what was covered.
Mike Glaire

Mike Glaire
Director, Edinburgh Training and Conference Venue

The training at BrightonSEO gives you unique, small-group access to some of the best minds in the business who give you actionable tips to take away and improve how you do things straight away. Oh and you get a free lunch
Stuart Kerr

Stuart Kerr
Head of Digital, Liberty Games

I've gained invaluable learnings and taken away actionable tactics and ideas for strategy formulation which I've been able to act upon almost immediately. The informal yet structured classroom style of delivery provided an excellent inclusive and engaging environment.
Dawn Anderson

Dawn Anderson
Director, Move It Marketing

Its always a great experience at Brighton SEO. The whole team learn something new from the industry leaders' experiences.
Danielle Easton

Danielle Easton
SEO Consultant, 22 Digital

I thought you’d like to know how your sessions are genuinely benefitting people and that your instructors are going above and beyond.
Matt Allfrey

Matt Allfrey
SEO Manager, iCrossing UK

I had a long wishlist of things I wanted to be able to do, It was clear from the start that the trainer was a real specialist who knows the topic inside out.
Rob Watson

Rob Watson
Head of Marketing, Glendinning Group

I absolutely loved the training I just attended and thought it was completely worth my time and my companies money. My head is about to explode with new information right now.
Juliet Perrachon-Bazire d’Arguesse

Juliet Perrachon-Bazire d’Arguesse
Co Founder, Bébé Voyage

It's great to interact directly with industry experts in the SEM field, it also gives you the chance to ask some technical questions. I will be going to Brighton SEO again!
Brett Saltalamacchia

Brett Saltalamacchia
SEO Analyst, Lovehoney

We attend every Brighton SEO (it's like our Christmas!)
Laura Slingo

Laura Slingo
Digital Campaign Manager, Seeker Digital

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