Chris is the founder of Optus Digital and Under2. Optus Digital is a Digital Marketing Agency and Under2 is an Agency Development Resource company. Both based in London and Manchester. We build a better web.
A well-respected member of the digital marketing community, Shane started his career in SEO before moving onto his true calling, development. Ever the perfectionist, Shane is always striving to build better, faster solutions for clients and partners with cutting-edge skills and tools.
Who should attend this course?
This intermediate course is aimed at technical SEOs or digital marketers who wants to better understand the elements of load time that actually make a difference and how to improve the speed of your clients’, or your own, websites. It will help if you’re comfortable using CPanel and your CMS.
What you'll need to bring along
You will need your laptop and a charger.
Pick a website you know needs speed attention with FTP/Cpanel and CMS access – you will be contacted before the training date and asked to share this with the trainers, to help with workshop planning.
If you register for one of our training courses you don’t only get a day of in-depth and practical training from some of the industry’s most respected professionals, you also get a ticket to Europe’s biggest specialist SEO event.
100% Money Back Guarantee
There’s simply no worse feeling than putting aside a day out of the office to go to a training course, handing over your cash and a course failing to live up to your expectations.
We do all we possibly can to make our courses the best you’ve attended but if you ever feel we didn’t live up to your expectations, we’ll give you a total refund, no questions asked.
The web is slow, it’s creaking at the seams with its fundamentally antiquated design. Most websites are slow, but this doesn’t have to be the case. We all have the opportunity to make sites load much faster and make the creaky web a better place. It’s down to businesses to make the right partnerships and strategic decisions to speed things up for everyone and this course will set you on your way.
Detailed course outline
In this course, you’ll learn about all of the key areas of web and site speed they don’t teach you in blogs. Understand the elements of load time that actually make a difference and stop using plugins that hurt load times.
- Why the web is broken and why site speed isn’t the only issue
- Some of the common site speed myths and how to avoid them
- How to spot bottlenecks and identify their solution
- Better understand how fast websites are fundamentally different
- Spot web development issues BEFORE a client’s site goes live
- Workshop time for individual site analysis and recommendations
You will learn:
- A brief history of the web
- What are the key issues now?
- What is the future?
- How do sites make this worse?
Common Site Speed Myths and How to Avoid Them
- The great speed plugin myth
- Faster hosting = faster sites?
How to Spot Bottlenecks and Identify the Solution
- What is a bottleneck?
- Where can we find them?
- How do we identify the fix without kicking the can down the road?
How to Spot Web Development Issues BEFORE its too Late
- What to look for
- What may not be an issue in dev
- What to flag to the client early on
- When to worry
- What can be fixed and what can’t
Site Speed Workshop
- Opportunity to discuss burning issues and how to fix them
Register - Brighton Session
Why Train with BrightonSEO
Experts, not Trainers
We won’t waste your time sitting you in front of full time trainers who haven’t got their hands dirty for god knows how long; we get experts from different fields of the industry on board to give you the information they know works, not just the theory of what’s supposed to.
Specific, Detailed and Unique
Most training providers are looking for a course they can run month after month, week after week, so they end up being general and catch-all. Not our courses … they’re more detailed and in-depth than you’ll find anywhere else.
You Drive the Agenda
We don’t drive the agenda, you do. Before each training course, we ask what you want to be taught, and we actually listen. All the workshops we run have been selected because they’re the most commonly requested training subjects useful to you.
The group sizes are ideal, more than a handful to offer a bit of diversity and substance to the day, but small enough that the training can remain hands-on and personal, making sure all questions are directly answered.
The Perfect Duration
The day runs from 9.30-4.00 to keep it punchy. Any longer than that and it starts to drag, any shorter and you’re not able to properly sink your teeth into what you’re covering. Don’t worry, you’ll also get plenty of breaks to network.
Proper Food & Drink
There’s a couple of coffee breaks, morning and afternoon, and we also provide a proper lunch. That’s right, we’re talking real food with beer and wine rather than soggy sandwiches or mush slopped from a tray.